Staff Directory
- Title:
- Assistant Athletic Director, Creative and Digital Media.
- Email:
Ian McFarland currently serves as the Assistant Athletic Director for Creative and Digital Media for the University of Oregon Athletic Department. In this role, Ian manages all of the GoDucks social media channels, which includes curating and posting content to more than 2.4 million followers across multiple platforms. Ian also leads the Creative Services department and student interns to create content supporting 19 teams and more than 15 internal departments. His leadership of the social team helped Oregon Athletics’ social channels garner over 280 million impressions throughout the 2024 Oregon football season.
Prior to his role at the University of Oregon, Ian held multiple Social Media and Graphic Design positions at other prestigious universities across the country, including the University of Louisville, Notre Dame, Georgia Tech, and the University of North Texas.
Ian received a bachelor’s degree in business administration, with a focus in Entrepreneurship, from the University of North Texas, Ian then went on to receive a Masters of Science in Sports Administration from the University of Louisville.
